Workshop: GTM Strategy Basics for Founders & Startups

Most Products don't fail because they lack features. They fail because they never earn attention or trust.

In this workshop, we'll build the foundation for a go-to-market strategy that people remember and share.

Who this is for

Startup Founders

Operators in early stage Startups

Anyone interested in GTM Foundations

Workshop Outcomes

By the end of this workshop, you'll be able to:

1. Analyze current go-to-market strategy to identify opportunities for differentiation

2. Apply AI and customer insights to strengthen positioning, messaging, and distribution.

3. Develop a practical go-to-market action plan for launch or growth.

About Nia Joseph

Nia Joseph is an award-winning AI Product & GTM Strategist who helps startups and enterprise organizations turn emerging technology into products people actually use. She has led multimillion-dollar global product portfolios, enterprise acquisition strategies, and AI go-to-market initiatives while building AI-powered platforms that streamline business operations, automate complex workflows, and scale content creation.

Her clients have included the World Bank, IMF, Toyota, MAG Aerospace, Quantum Xchange, VUV Analytics, Aveo, AnyCurb (acquired) and the governments of Antigua and Anguilla. As a LinkedIn Learning instructor and AI educator, Nia has taught more than 3,000 professionals how to leverage AI for product, marketing, and business growth.

For consulting, speaking engagements, or workshops, connect with Nia@NiaJoseph.ai or explore her client testimonials on LinkedIn.

About Skillsheet

Skillsheet's event intelligence platform helps you bring your ICP to your events, engage them and close deals. Every event has 250 RSVPs and 10 that matter. Skillsheet helps you identify and close those 10.

Let us show you how you can build your pipeline with events. We'll even bring drinks to your event.

Click here to host your first event!