GTM Tuesday - Sales Edition 1.0

GTM Tuesday This month’s conversation is focused on human-centered sales - but probably not the version you’re thinking of.

We’ll explore how people actually make decisions, how to have sales conversations without being pushy, and how to move naturally from connection to commitment while treating people like humans. Whether you’re a founder, builder, operator, GTM professional, sales leader, consultant, freelancer, or someone just getting started with something to sell, you’re welcome here. Maybe you’ve taken products to market for years and have lessons worth sharing. Maybe you’re actively building, selling, testing, or figuring out your first customers. Maybe you’re simply curious and want to listen, learn, and be part of the conversation. There’s a seat for you. Bring your experience, your questions, or a challenge you’re working through. If there’s a problem relevant to the group, we may whiteboard it together. Expect a lightly structured, highly collaborative discussion where everyone is encouraged to contribute at whatever level feels comfortable.

No pressure. No posturing. No pretending to have it all figured out. Once a month, noon, at Builders Club. Bring your lunch and your go-to-market problems. Stuck on something? Bring it. Figured something out? Share it. Mostly just show up and talk GTM with people who are in it too. Open to everyone - members and non-members. Come once or come every month.